Category: Marketing Ideas

“Thank You” for Simplifying Social Media Content

June 6, 2010 by ajapko   1 Comment
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Between seventy and eighty percent of the effort in social media marketing is wrapped up in content creation. By far, it is the most daunting task in terms of time commitment. It is the fundamental reason that NCI has been growing so quickly over the last year as more than 1200 local companies began deployingRead More

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Filed In: Marketing Ideas, Social Media Tips, Top Posts

Social Media Marketing Belongs in an Integrated Real Estate Marketing Plan

June 5, 2010 by ajapko   Leave a Comment
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Social Media has powerful benefits for Brokers and Agents who are trying to bring attention to themselves in a world of smarter consumers and home shoppers or sellers. Building your business and personal brand to drive more transactions has become more complex. Here is an illustration of one way to think about integrating social mediaRead More

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Filed In: Marketing Ideas, Social Media Tips, Tools, Top Posts

BrokerSherpa Helps Social Media Marketing Pay Off For Real Estate Professionals

June 5, 2010 by ajapko   Leave a Comment
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BrokerSherpa is a revolutionary Internet marketing service for the real estate industry from Network Communications, Inc., the parent company of the country’s largest real estate media business including The Real Estate Book, Unique Homes, several local and regional Homes & Lifestyles magazines and websites and more. BrokerSherpa provides a turn-key solution to building and managing a social mediaRead More

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Filed In: Marketing Ideas, Social Media Tips, Tools, Top Posts

A Turn-key Social Media System for Real Estate Brokers and Agents

June 5, 2010 by ajapko   Leave a Comment
fullservicesocialmedia

For a low monthly fee, BrokerSherpa will develop and execute a complete social media Internet marketing program. This is a fully integrated approach with a custom blog at the core and a network of blogs for agents that are part of a brand, office, or broker network. Content management, social network identities, training, tools, SEORead More

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Filed In: Marketing Ideas, Social Media Tips, Tools, Top Posts

Integrated Marketing (The first in a series)

April 16, 2010 by matt   Leave a Comment

Just thought I’d share this short presentation about Integrated Marketing. It makes 2 important points: #1.  All your social media should pull traffic back to your “home base” (usually your blog) #2.  We have to provide a clear path to contact for the consumer to connect with us (translation = Lead Hope this helps…

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Filed In: Marketing Ideas